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Hi there,

My name is Odette Jansen and I’m a UX researcher with 12+ years of experience. My expertise lies at the intersection of education, healthcare, and games. As a dedicated UX researcher, I draw insights from analytical data, behavioral psychology, and in-depth user research to create a holistic view of user experiences.


Latest Projects

veterinarian insurance workflow UK market UX research

UX Research Case Study: Insurance claims for UK vets

A tabletop RPG to improve social skills of young adults with ASD

Improved online shopping experience for kwantum

Improving self-confidence through gaming

I know Odette Jansen as a hard-working individual who uses her personal experiences and is always willing to look for an evidence-based theory that supports those experiences or can place them in a broader context. Odette is pleasant to deal with and she communicates in a clear way.

Nick LumatalaleSenior Lecturer Hanze UAS

What I offer

๐Ÿ’ก Exploratory UX Research

Odette blends user and contextual research to uncover insights, questioning assumptions, and uncovering user behaviors, needs, and pain points. She achieves this using a mix of quantitative and qualitative UX research methods, integrating UX research throughout every stage of product development.

ย  ๐Ÿงช Generative & Evaluative UX Research

Odette applies exploratory findings and design requirements, leveraging generative research to formulate innovative solutions, flowcharts, wireframes, and prototypes that capture user needs. These outputs are thoroughly tested and assessed through evaluative UX research before moving forward to the final design and development stages.

๐Ÿ‘ฉโ€๐Ÿซ Leadership

Odette is skilled at organizing and optimizing processes within product teams. Her primary focus is on creating top-notch user experiences, while also recognizing the importance of aligning with business strategies. She has a knack for fostering team unity through her growth-oriented mindset, clear communication, and well-defined expectations.

๐Ÿค Mentorship

Mentoring holds great significance for Odette, as she’s committed to nurturing her team’s talents in the realm of UX and personal leadership. By grasping her team members’ short- and long-term goals, she provides coaching that progressively guides them toward achieving these objectives.