Introduction Two years ago, I joined Nordhealth as the sole UX researcher, tasked with the challenge of building the company’s UX research from scratch. Today, as the Head of UX…
Integrating UX Research and Design: A Case study on Veterinary Clinic Insurance claims in the UK. Co-written with principal product designer Hesam Khodabakshi Introduction UX research and design riding off…
Introduction Twelve years ago, my journey into the realm of User Experience (UX) began, not knowing it would lead me to a profound personal discovery. I started in design but…
Picture this: You’re deep in the throes of a UX research project, surrounded by data, user interviews, and endless testing sessions. Yet, amidst this sea of information, a nagging question…
Introduction The world of SaaS and gaming might seem like they occupy different ends of the digital spectrum. While SaaS products focus on offering tools for business efficiency, games center…
Notion, the productivity and note-taking web application that has become increasingly popular among UX’ers and product managers worldwide is also used by me as a UX Research repository. In this…
In the ever-evolving landscape of digital products, the role of User Experience (UX) research has never been more critical. As someone who has navigated the intricacies of UX research, I…
UX Research for Products vs. Games: A Comparative Exploration In the realm of user experience (UX), understanding the user is paramount. Whether it’s for a product like a SaaS platform…
In the evolving landscape of user experience (UX) research, the blend of usability testing and gamification has emerged as a potent technique: Usability testing gamification. Traditional usability testing provides invaluable…